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Leadership

#7 – Alina and Suvi and what it’s like to be a Horse Nerd in the 21st Century

Startup42 Media July 31, 2019 119 5


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#7 – Alina and Suvi from Hooves
  • fast_forward 00:01:00 – – Introduction to Hooves
  • fast_forward 00:02:15 – – Suvi’s Introduction
  • fast_forward 00:04:25 – – The cost of owning a horse
  • fast_forward 00:05:50 – – How Horses fit into a family
  • fast_forward 00:07:25 – – Horse Lawyers
  • fast_forward 00:08:35 – – Alina’s Introduction
  • fast_forward 00:11:00 – – What is it like to let another person ride your horse
  • fast_forward 00:13:35 – – The Process of sharing a horse is like dating
  • fast_forward 00:15:40 – – Horse Nerds
  • fast_forward 00:18:00 – – Size of Horse Nerd Community
  • fast_forward 00:20:20 – – The High Cost of Horses limits the geography of riders
  • fast_forward 00:21:35 – – Different types of Horses
  • fast_forward 00:24:00 – – The use of different horse types and different parts of the world
  • fast_forward 00:25:15 – – How Alina and Suvi met and started Hooves
  • fast_forward 00:28:15 – – PART 2
  • fast_forward 00:28:40 – – The Brainstorm that led to Hooves
  • fast_forward 00:30:20 – – Hooves first pitch
  • fast_forward 00:32:25 – – Alina and Suvi are building something that solves their own problem
  • fast_forward 00:34:20 – – Why put horses in the sharing economy
  • fast_forward 00:37:25 – – How to build trust within the Hooves community
  • fast_forward 00:40:50 – – Walking down the same path as Airbnb
  • fast_forward 00:42:40 – – What parameters do horses nerds look for when looking for horses?
  • fast_forward 00:43:35 – – Horse Jumping vs. Dressage
  • fast_forward 00:44:30 – – Stereotypes within the Horse Nerd community
  • fast_forward 00:48:55 – – The need to match horse owner and renter
  • fast_forward 00:50:45 – – Balancing the human-human relationship to horse-rider relationship
  • fast_forward 00:51:30 – – Could you make a horse empire on hooves
  • fast_forward 00:54:20 – – The Economics of the horse market
  • fast_forward 00:57:10 – – An elegant way to get poor
  • fast_forward 00:58:40 – – PART 3
  • fast_forward 00:59:20 – – Hooves Financial Features
  • fast_forward 01:00:45 – – Setting up special horse insurance
  • fast_forward 01:05:00 – – How much does the insurance cover
  • fast_forward 01:07:00 – – The future opportunities for Hooves
  • fast_forward 01:09:15 – – Current Challenges
  • fast_forward 01:11:00 – – Bring the Horse Nerds into the development process
  • fast_forward 01:12:15 – – You have nothing to lose by following your passions
  • fast_forward 01:15:00 – – Biggest lessons from the Entrepreneurial journey

In this episode we had the pleasure of sitting down with Alina Engel and Suvi Kaario Co-Founders of Hooves. During the course of our conversation we might have coined the term “Horse Nerds” and these two are the coolest most interesting ones I know. We also touched base on such topics stereotypes in the “Horse Nerd Community”, the economics of the horse sharing economy and how Hooves is on the AirBnB path and many more.

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